KEEP CALM

This cozy crewneck brings quiet confidence to your everyday rhythm. Built from a medium-heavy cotton-poly blend, it feels substantial without weighing you down. The classic fit and soft ribbed collar settle in like an old friend, while the iconic “KEEP CALM AND CARRY ON” panel in bold red reads like a steadying reminder on hurried days. Wear it on slow mornings with coffee, layered for chilly commutes, or as the go-to piece for relaxed gatherings — it smooths the edges of a busy life and keeps the mood grounded.

The clean, embroidered-ready chest area and durable double-needle stitching mean this sweatshirt ages with character, not quick wear. Thoughtful details — tear-away label, tubular knit that lowers seam lines, and OEKO-TEX certified dyes — make it comfortable and responsibly finished. If you reach for pieces that quietly center you, this crewneck fits into that ritual.

Product features
– 50/50 cotton-poly medium-heavy fabric (8.0 oz/yd²) for durable warmth
– Classic crew neckline with ribbed knit collar that retains shape
– Tubular knit construction reduces side seams for a cleaner look
– Double-needle stitching at seams for long-lasting durability
– DTG prints with option for embroidery; tear-away DTF inner neck label

Care instructions
– Machine wash: cold (max 30C or 90F)
– Non-chlorine: bleach as needed
– Tumble dry: low heat
– Do not iron
– Do not dryclean