























































































































































































































£ 36.99
Classic Resilience, Maximum Comfort.
Wrap yourself in history with our Keep Calm and Carry On Crewneck Sweatshirt. Featuring a soft, brushed fleece interior and a durable cotton-blend exterior, this sweatshirt is designed to keep you warm and composed. The perfect heavy-duty layer for cool days and cozy nights.
[Premium Fleece | Pill-Resistant Fabric | Authentic 1939 Design]
Inspired by the legendary 1939 British wartime poster, our Keep Calm and Carry On Crewneck Sweatshirt is the ultimate blend of historical style and modern comfort. Built for durability and a soft feel, it’s a versatile staple for any wardrobe.
We respect the 1939 proportions of the original British Ministry of Information design. This isn’t just a sweater; it’s a statement of stoicism and strength, crafted with the same attention to detail as the original masterpiece.
Pair it with jeans for an effortless weekend look or layer it over a collared shirt for a smart-casual vibe.
| S | M | L | XL | 2XL | 3XL | 4XL | |
|---|---|---|---|---|---|---|---|
| Width, cm | 50.80 | 55.90 | 60.96 | 66.04 | 71.12 | 76.20 | 81.28 |
| Length, cm | 68.58 | 71.12 | 73.66 | 76.20 | 78.74 | 81.28 | 83.82 |
| Sleeve length (from center back), cm | 85.09 | 87.63 | 90.17 | 92.71 | 95.25 | 97.79 | 100.33 |
| Size tolerance, cm | 3.81 | 3.81 | 3.81 | 3.81 | 3.81 | 3.81 | 3.81 |
Sweatshirts need specific care to avoid “pilling” (little balls of fuzz):
Washing: Machine wash cold (max 30°C/90°F) inside out to protect the print.
Drying: Tumble dry on Low Heat. Air drying is best to keep the fleece soft.
Ironing: Do not iron the print.
Bleaching: Non-chlorine bleach only.



