KEEP CALM

A cozy, lived-in hoodie that quietly channels classic British resilience. The clean white canvas frames a bold red “KEEP CALM AND CARRY ON” panel — a simple statement that feels both nostalgic and reassuring. Soft, medium-weight fabric and a roomy, loose fit invite long commutes, late-night study sessions, or slow weekend mornings. The kangaroo pouch keeps hands warm while the adjustable hood tucks close against wind and rain. Thoughtful construction — side seams for shape retention, a tear-away label, and responsibly certified materials — makes this a reliable layer you’ll reach for again and again. Wear it when you need a calm reminder or when you want your outfit to speak softly but confidently.

Product features
– Medium-weight 8.3 oz fabric blend for warm, breathable comfort
– Adjustable hood with drawstring and metal grommets
– Kangaroo pouch pocket to warm hands and stash essentials
– Side seams and loose fit for lasting structure and relaxed wear
– Tear-away label and ethically certified materials (WRAP, Sedex, PETA)

Care instructions
– Machine wash: cold (max 30C or 90F)
– Do not bleach
– Tumble dry: low heat
– Iron, steam or dry: low heat
– Do not dryclean